Job Title: Advertising Manager
Job Type: Permanent
Location: North Acton
Deadline: 9th Aug 2013
Salary: Competitive
Start Date: 09/07/2013
Reference: 216887-BBE5754
Package: £Competitive plus bonus and benefits
We are pleased to present this exciting opportunity within our advertising team for an Advertising Manager/Executive.
The successful applicant will be responsible for delivering effective and efficient communications in line with the agreed media strategy using creativity and flair through above the line advertising.
You will be the main support for delivery and execution of compelling communications to drive traffic and footfall to our multi-channel service, offering the best possible deals for our customers and communicating our brand to our key target audiences.
Duties & Responsibilities
Analytic support to deliver ongoing ROI and Competitor analysis on all activity and key person to manage and deliver optimum plans based on customer insight.
Day to day management of advertising support for all business categories from the CSG teams Day to day management of the advertising calendar and media plans Close liaison with in house creative department and external agencies to create TV, press, radio and outdoor solutions that attract the right audiences Understanding the detail of weekly/daily spends and supporting CSGs understand which audiences are being attracted through ROI analysis.
Integral role to play to integrate and align output from Online Marketing and Advertising to consistently present a united comms approach to the business and key stakeholders To track all budget relating to ATL advising senior leaders on budget reporting Regular review of competitor activity and dashboard reporting on relevant info Responsible for updating key stakeholders on weekly activity and spend levels for ATL Key liaison with creative and Media agencies Role to challenge media activity and present effective and innovative solutions
Skills & Experience
Essential: Strong attention to detail ATL Advertising experience Interest in the consumer tech space A social media native Strong organisational and writing skillsDesirable:- Retail industry experience Advertising agency management experience
About Us
CPW Europe is continuing to grow globally and is the largest independent European telecommunications retailer, with circa 2,400 stores across Europe and well-developed online channels. It specialises in combining hardware, connections and services.
There's an informal but professional atmosphere throughout the open-plan floors - we actively encourage colleagues to communicate and share their ideas.
As part of our commitment to our people we ensure every employee receives the necessary training and support to do their job and develop their career at CPW.
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