Job Title: E-Commerce Manager
Job Type: Permanent
Location: Sutton on Trent, East Midlands
Salary: £35-45K per annum
Start Date: ASAP
Reference: 258126-SUT-OFF018
Focusing on the online retail, design and manufacture of garden, home and leisure products we are all about innovation and growth. We are currently seeking an E-Commerce Manager to join our busy team. In return, we offer a competitive salary and benefits to include...
Kybotech Ltd was established in 2000, principally as on online retailer of garden, home and leisure products. Kybotech's web sites quickly established themselves as category leaders and the portfolio or brands rapidly expanded. Kybotech's winning formula of excellent design and excellent back office IT has been completely developed in house.
The E-Commerce Manager's role will involve:
Managing marketing experts (PPC, SEO, Social Media), driving the team to successful marketing campaigns
Developing and delivering the digital marketing strategy and brand developments
Maximise the most efficient use of a large marketing budget
Prepare reports and analyse data to assess results of marketing campaigns, innovating and establishing new techniques
Develop a detailed understanding of our customer profile, their wants and needs
Identify trends, changes in the market and recommend activity to generate sales
Develop brand and product concepts with the buyers and product developers
Organise and coordinate product photo and video shoots
The E-Commerce Manager must have experience within the following:
Content (articles, attributes, banners, brand graphics, brand copy, customer service content, email templates, FAQS flash ads, html & tracking, instructions, info graphic, page designer, photography, press release, product & range, reviews, video script/storyboard, video shooting, off page SEO and blogger outreach)
Marketing and Sales (acquisition, affiliates, branding, comparison, contra marketing, cross selling, display, email, market places, marketing calendar, portal, options, PPC, proof reading and sign off, promotions, re-targeting, social, vouchers, web store and systems)
Analytics (abandonment, conversion, data QA, improvement plans, KPI's, market trend insights, MVT, price comparison, reports, retention, segmentation, statistical modelling, survey, user experience)
SEO (duplicate content, keyword research, keyword strategy, link building strategy, on page optimisation, ORM, SEO content calendar, SERPs tracking, speed & size and technical SEO)
The successful E-Commerce Manager must have the following:
Demonstrable knowledge of PPC, SEO and other digital media campaigns
Experience of implementing campaign ideas and marketing strategies
Experience in an Ecommerce environment
Ability to create and communicate product message via varying media
A full driving licence and access to a vehicle is essential for this role.
If you are driven and proactive and interested in working in a fast paced and rapidly changing work environment then please apply now.
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